Winter travel in Europe has become more appealing as travelers look for quieter streets, lower prices, and seasonal experiences that feel unique to the colder months. Many people are now planning holiday trips later in the year because cities take on a different personality once temperatures drop. You might find yourself drawn to Christmas markets, cosy cafés, or destinations with winter sunshine that breaks the long stretch of gray weather.
TripAdvisor recently released its list of the top trending destinations for the season. These cities saw the biggest jump in interest year over year, which shows how travelers are rethinking winter getaways. If you are still deciding where to go, this list gives you a mix of snowy escapes, cultural hubs, and warm coastal cities that stay bright well into December.
1. Rovaniemi, Finland
Rovaniemi tops the list, and for good reason. The Lapland capital is often associated with festive experiences because it is considered the official hometown of Santa Claus. Travelers visit Santa Claus Village, join husky tours, and explore frozen landscapes that feel completely different from typical European cities. The chance to see the Northern Lights adds another layer of excitement.
Beyond the famous holiday attractions, Rovaniemi offers a calm and scenic winter getaway for visitors who love nature. You can try snowmobiling, book guided Arctic safaris or spend time in peaceful forests where you hear more crunching snow than city noise.
Packing warm layers is essential in this region, which is why many travelers rely on pieces like an insulated thermal base layer set or a durable weather resistant parka to stay comfortable during outdoor activities.
2. Dublin, Ireland
Dublin comes in second, offering a lively winter atmosphere even when the cold settles in. The city fills its nights with comedy shows, concerts, and theatre, which gives travellers easy options for evening plans. Holiday lights add a festive touch, and seasonal markets pop up through December. It is a great city for travellers who enjoy combining culture with cosy indoor experiences.
One of Dublin’s winter highlights is its pub scene. Many historic pubs have fireplaces, making them ideal places to warm up after a day of sightseeing. Travelers often mention how welcoming the city feels, especially during the holiday season when locals gather for music nights.
For long walking days, many visitors prefer comfortable accessories like a crossbody anti-theft travel bag to keep essentials secure while exploring busy streets.
3. Málaga, Spain
Málaga takes third place and attracts travellers who want sunshine instead of snow. The city stays bright and mild in December, making it a strong pick for anyone looking to escape winter weather. You can enjoy the coastline, walk along wide promenades, or spend the afternoon at beaches like La Malagueta or La Misericordia. Many visitors simply appreciate having clear skies and warm temperatures well into the holiday season.
Málaga has also developed into an important cultural center. The Museo Picasso and the Centre Pompidou’s only location outside France gives travelers more to explore beyond the coastline. Even in winter, cafés and outdoor dining spots stay active.
Light travel clothing works well here, and many travelers bring a packable sun hat to stay comfortable while exploring the city.
4. Krakow, Poland
Krakow continues to draw travelers who want a classic European winter getaway. The city’s Old Town turns festive with lights, markets, and seasonal food that fills the main square. Travellers can walk through historic streets, visit centuries old buildings, and take in one of Europe’s most charming winter atmospheres. It is also known for being one of the more budget friendly destinations on the list.
The affordability makes Krakow ideal for long weekends or multi city trips. Visitors often combine it with nearby destinations for a fuller winter itinerary. Even with low temperatures, the city remains walkable, making it easy to explore its attractions without complicated transit plans. If you plan to be outside for long stretches, warm footwear becomes useful for icy streets.
5. Budapest, Hungary
Budapest is a top pick for travelers who want a mix of history, architecture, and relaxation. The city’s thermal baths become especially popular in winter because you can soak in warm outdoor pools while the air remains cold. Markets, river views, and illuminated bridges add to the atmosphere, and many visitors find the city easy to navigate.
The thermal baths alone can be a full-day experience, especially during colder months. Many travellers also enjoy the cafés and ruin bars that give Budapest a creative feel. The city remains affordable, with a wide range of food options and walking routes that connect major landmarks. It continues to be one of the most reliable winter destinations in Europe.
6. Sliema, Malta
Sliema offers milder Mediterranean weather that appeals to travellers avoiding freezing temperatures. The coastal paths, waterfront cafés, and easy access to nearby cultural landmarks make it a relaxed choice for winter. While it does not have snow or holiday markets like northern Europe, the steady sunshine attracts more visitors each year.
The town’s location makes it a strong base for exploring the rest of Malta. Valletta, Mdina, and nearby beaches are all within reach, giving travelers plenty of day trip options. Winter remains quiet compared to summer, so visitors enjoy shorter lines and calmer neighborhoods. It is an ideal destination for easygoing winter travel.
7. Puerto de Mogán, Spain
Puerto de Mogán, located in Gran Canaria, offers reliable warmth and calm weather throughout winter. The town has a small harbor, colorful buildings, and peaceful beaches that create a slower pace compared to other European destinations. Many travelers choose it specifically for sunshine during the holiday season.
The area is also known for its seafood restaurants and gentle walking paths. You can spend the day exploring the harbor or relaxing by the water without the crowds that fill the islands in summer. Winter remains one of the best times to visit if you want a relaxing, sun filled break.
8. Gdańsk, Poland
Gdańsk blends maritime history with beautiful architecture that becomes even more charming during winter. The city’s streets remain lively thanks to shops, cafés, and seasonal events. Travelers visit for the colorful buildings and walkable city center that offer plenty to see even with cold temperatures.
Its winter market has become increasingly popular, drawing visitors who want a festive but less crowded alternative to major Western European cities. Many travelers appreciate Gdańsk for being budget-friendly while offering strong cultural experiences. It is a great choice for a short winter break.
9. Munich, Germany
Munich remains one of the most classic winter destinations in Europe. Its Christmas markets draw travelers from around the world, and the city hosts multiple markets across different neighborhoods. The historic squares, seasonal food, and holiday decorations create an atmosphere perfect for winter trips.
Beyond the markets, Munich acts as a gateway to Bavaria’s winter experiences. Travelers can take day trips to alpine areas or explore palaces and museums throughout the city. Even after the holidays, Munich stays busy with cultural events and winter festivals.
10. Wrocław, Poland
Wrocław completes the list with its illuminated town square and beloved Christmas market. The city’s blend of Gothic architecture and colorful buildings creates a scenic winter setting. Visitors often spend hours exploring the main square because of the lights, food stalls, and seasonal events.
Travelers also enjoy Wrocław for its relaxed pace and walkable layout. The city is known for its bridges and small islands that feel especially peaceful in winter. It is a strong pick for travelers who want a festive atmosphere without the rush of larger cities.
Final thoughts
Winter travel in Europe continues to grow because travelers are discovering how enjoyable these destinations can be during the colder months. The top trending cities offer a wide range of experiences, from Arctic adventures to sunny coastal escapes. You can plan a trip that feels festive, cultural, or relaxing based on what kind of winter you prefer.
This year’s list also shows that travelers are interested in exploring different parts of Europe when crowds are smaller, and experiences feel more personal. Whether you want Christmas markets, live entertainment, or warm weather, these trending destinations can help you decide where to go next.